World Cup Sexy Fans

The whole world is boiling over with World Cup fever, but not so much the part that involves the a bunch of hairy dudes kicking around a white rounded leather balls. Sure, petty nationalism and random reminders that BP is still the root of all evil as long as Cheney is resting in his man safe deep beneath the earth's surface still hold significance. But in a sexually depraved, wardrobe malfunction oriented society where prurience and barely claded underage girls are the primary focus of our empty lives, it's always ladies nite at the world cup.

Obviously the harder the nipples of fans, the better the Argentinian soccer team plays.

I believe Germany's Chancellor Angela Merkel wears these shorts at the Bundestag

So are really experiencing salacious soccer fandom or some cheap, sinister viral marketing campaign?

It seems that the row of blond bombshells shown above was actually a form of marketing known as "ambush marketing" by a Dutch Brewery. In fact, Fifa is considering legal action against the Dutch brewery it accuses of using women fans to advertise its beer at the World Cup.

"What seems to have happened is that there was a clear ambush marketing activity by a Dutch brewery company," said Fifa spokesman Nicholas Maingot.

My best guess is that Mr. Maingot has never actually watched a beer commercial or seen one of the gazillion of off-air advertisements before in his life. Based upon what the majority of viewers see, my understanding is that the actors in beer commercials and/or advertisements typically don't feature female Literature majors in pants suits discussing the decline of deconstructionism on college campuses. In other wards, the objectification of women in beer ads is about as mundane as the exploitation of children in commercials. It's as firmly ingrained in our psyche as the Five-Dollar Foot Long Bacon or White-Castle scented candles. So is legal action really necessary, MR. Buzz McKillington?